Darryl's Restaurants - Ad Campaign

Headline 1: "It would take years to eat your way through our menu. (And frankly, our food tastes a lot better.)"
Headline 2: "Think your eyes are bigger than your stomach? Not for long."
These are two ads out of a series designed to generate awareness of the generous, and tasty, items offered on Darryl's extensive menu. The best part of this assignment was the research that was conducted sampling all those items.