The Arboretum - Targeted Mailer Package

Discovering The Arboretum. It's right in the center of everything. And anything but middle of the road. Designed as a promo for a new upscale retail center being constructed by a real estate developer, this multi-part mailer included a paperweight, booklet, and site map in an attractive package to entice retail chains to lease space. Winner of an Addy award and a national finalist in the Fraser Graphic Arts Awards, this beautiful piece was subsequently featured in a high-end paper mill promotion that was sent to designers across the nation.